Calendar of events

Calendar of events

Personalize, Summarize or Let them Read: How do Online Word of Mouth Strategies Impact Consumer Decisions?

Lecture: Prof. Saji K. Mathew, IIT Madras, India

Research Seminar with discussion.

Date & Time

02:30 pm - 03:30 pm


Innstraße 43, IT-Zentrum (ITZ) Room 259

Additional Information

Open topublic
Prior registrationnot necessary
Organised byProf. Dr. Carolin Häussler und Prof. Dr. Franz Lehner School of Business, Economics and Information Systems
Event website