The Business Model Hub, consisting of the chairs of Marketing and Innovation (Prof. Schumann), Marketing and Services (Prof. Totzek), Organisation, Technology Management and Entrepreneurship (Prof. Häussler), and Strategic Management, Innovation and Entrepreneurship (Prof. König), will host a virtual Community Night on the topic of "Value Design". The evening will begin with a short lecture on the importance and interplay of value creation and value capture. Afterwards, two Passau based start-ups and alumni of our "Honours Degrees in Digital Technology and Entrepreneurship", Pionize and Planbee, will introduce themselves. The presentations will focus on how the way of generating and capturing customer value has changed over time. At the end of the event there will be plenty of opportunity to network, discuss aspect of value creation and value capture and meet the entrepreneurs.
|Organised by||Certificate Programmes 'Digital Technology and Entrepreneurship' & PATEC,|