The DFG Research Training Group on "Digital Platform Ecosystems" invites all interested parties to the research talk by Prof. Dr. Bernd Skiera from Goethe-Universität Frankfurt. Prof. Skiera is certainly one of the most distinguished and best-published marketing scientists in Germany, especially in the field of eCommerce https://www.marketing.uni-frankfurt.de/de/professoren/skiera/prof-dr-bernd-skiera.html . He is currently also investigating the economic impact of more privacy on the internet (e.g. cookie phase-out, ATT tracking) as part of an ERC-Advanced Grant, but also other aspects of the online economy (e.g. buy-now boxes on Amazon). His talk will focus on the economic impact of Apple’s app tracking transparency framework (ATT).
| Open to | all |
|---|---|
| Prior registration | not required |
| Organised by | DGF Research Training Group, Digital Platform Ecosystems |
| Event website | https://www.dpe.uni-passau.de/en/ |
| Contact organizer of event | dpe@uni-passau.de |
Ulrike Holzapfel
Room VW 120a
Innstr. 41
94032 Passau
Phone: +49(0)851/509-1440
eventmanagement@uni-passau.de
Anja Resch
Room VW 121a
Innstr. 41
94032 Passau
Phone: +49(0)851/509-1446
eventmanagement@uni-passau.de
