What the students say
Thomas Schwaiger, Student Business Administration

What is special about the programme?
I appreciate the good staff-student ratio in the seminars. It is also possible to integrate the thesis into current research areas.
Why did you choose the programme?
The programme puts the limelight on current topics and offers me a very good education for my professional life after university.
Leonie Schaeff, Student Business Administration

What is special about the programme?
Thanks to the many internship projects, we can gain contacts to potential employers during our studies.
Would you choose the programme again?
I would choose this master's programme again because I can focus on marketing management. This will benefit me greatly for my future job.